d;t"W#. Apple Computer Corp''s two-and-a-half
.^u$ a.".d." rt*i'fa$t #o*' 9ta* - up founded by Steve Jobs and
nizedasanih}6'r,{ior.Fror4!f p.esrf y.v-i}B-f.9,n,q9ttheApple
Itilthe late r97os to *" #$Btlifr'oiii"$M"&'btthe r98os
and today's PowerMacs, PowerBooks' eMacs' iMacs' and
iBooks, iis products have been distinctively different from
the Windows/Intel CMintel) PCs that have dominated the
worldwide rnarket for most of the past two decades'
In spite of the company's innovative and distinctive
produets, Apple's market share has declined significandy
sincettre glorydays of the early rggoswhenApplehad a r3
p"r."ot.f,rr" of the personal computermarket' By zoo3'
Apple had less than a 3 percent share ofthe market'