I was browsing the shelves of the local pharmacy when I decided to take a look at a new product. Hada Labo Super Hyaluronic Acid. There were not many bottles of it left on the shelf, and I read on the signage that they were flying off the shelves in Japan - 1 sold every 4 seconds. Quite amazing. As one who does not buy into any hype, I made a mental note to do some research on Hada Labo.