For many years, คลาวด์ business intelligence was primarily the domain of startup vendors offering Software as a Service (SaaS) BI tools as alternatives to the traditional on-premises software sold by the BI market leaders. But คลาวด์ BI is becoming more mainstream as increasing numbers of corporate users embrace the คลาวด์ computing and SaaS models as part of their business intelligence strategies: About 25% of organizations surveyed by consulting firm Enterprise Management Associates Inc. in 2011 said they were using BI applications in the คลาวด์, and only 2% said they weren’t considering or interested in คลาวด์ BI technology. Top BI vendors are responding to the increasing interest among users by focusing more attention, and development resources, on SaaS BI and คลาวด์ analytics.