Apple was the first to offer its personal assistant, introducing Siri for the iPhone in 2011, and has been working to improve it over the years.
Recently, Siri was upgraded to interact with non-Apple applications, so users can b ride or with Lyft make payments using Square Cash.
Apple has also introduced a Home application that can connectwith smart appliances and other devices, and is reportedly working on a standalone speakersimilar to Amazon Echo and Google Home.