Although many research projects on host community tourism attitudes and perceptions have focused on differences in the perceived impacts of tourism among different types of local residents, a few have discussed relationship between residents’ perception of tourism impacts and attitudes toward their own community.
In the study of Kim (2002), the question of residents’ life satisfaction with particular life domains affected by tourism developments was raised. One of the findings is that the negative perception of the environment impact of tourism increases, the overall life satisfaction decreases. Koa and Stewart (2002) studied the relationship between residents’ perceived tourism impacts and attitudes toward host community. Their study include five latent constructs: personal benefits from tourism development, positive perceived tourism impacts, negative perceived tourism impacts, overall community satisfaction, and attitudes for additional tourism development and the findings indicate that there were significant casual relationships among these five constructs.
Assante et al. (2012) also assess residents’ attitudes for tourism development in Hawaii. One of investigation is to observe relationship between environmental impacts and community satisfaction. The strongest relationship revealed by the study indicates that residents who more positively perceive the environmental impacts of tourism will have higher overall community satisfaction.
As for reasons and literature review discussed above, it can propose 7 hypotheses:
H1: Resident’s place image affected the positive results to residents’ perceived environmental impact.
H2: Resident’s place image affected the positive results to residents’ perceived socio impact.
H3: Resident’s place image affected the positive results to residents’ perceived economic impact.
H4: Resident’s perceived environmental impact affected the positive results to resident’s satisfaction.
H5: Resident’s perceived socio impact affected the positive results to resident’s satisfaction.
H6: Resident’s perceived economic impact affected the positive results to resident’s satisfaction.
H7: Resident’s satisfaction affected the positive results to resident’s support for tourism development.
Although many research projects on host community tourism attitudes and perceptions have focused on differences in the perceived impacts of tourism among different types of local residents, a few have discussed relationship between residents’ perception of tourism impacts and attitudes toward their own community.In the study of Kim (2002), the question of residents’ life satisfaction with particular life domains affected by tourism developments was raised. One of the findings is that the negative perception of the environment impact of tourism increases, the overall life satisfaction decreases. Koa and Stewart (2002) studied the relationship between residents’ perceived tourism impacts and attitudes toward host community. Their study include five latent constructs: personal benefits from tourism development, positive perceived tourism impacts, negative perceived tourism impacts, overall community satisfaction, and attitudes for additional tourism development and the findings indicate that there were significant casual relationships among these five constructs.Assante et al. (2012) also assess residents’ attitudes for tourism development in Hawaii. One of investigation is to observe relationship between environmental impacts and community satisfaction. The strongest relationship revealed by the study indicates that residents who more positively perceive the environmental impacts of tourism will have higher overall community satisfaction.As for reasons and literature review discussed above, it can propose 7 hypotheses:H1: Resident’s place image affected the positive results to residents’ perceived environmental impact.H2: Resident’s place image affected the positive results to residents’ perceived socio impact.H3: Resident’s place image affected the positive results to residents’ perceived economic impact.H4: Resident’s perceived environmental impact affected the positive results to resident’s satisfaction.H5: Resident’s perceived socio impact affected the positive results to resident’s satisfaction.H6: Resident’s perceived economic impact affected the positive results to resident’s satisfaction.H7: Resident’s satisfaction affected the positive results to resident’s support for tourism development.
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