EXPLAIN Sensory Evaluation imitates how people eat food. Sights, sounds and smells can affect what you taste.
Example: At a restaurant when food is brought to the table:
First, people LOOK at the food and decide if it looks appealing
Second, as they eat the food they HEAR the sound it makes (crunchy, crispy)
Third, as they TASTE the food they decide if they like the flavor and texture.