Supply Chain Strategy or Design: During this phase, given the
marketing and pricing plans for a product, a company decides
how to structure the supply chain over the next several years.
Supply Chain Planning:
For decisions made during this phase, the time frame considered
is a quarter to a year.
This configuration establishes constraints within which planning
must be done.
The goal of planning is to maximize the supply chain surplus
that can be generated over the planning horizon given the
constraints established during the strategic or design phase.