Drinkaware is an independent UK-wide charity with the objective of positively changing public
behaviour and the national drinking culture to help reduce alcohol misuse and minimise
alcohol-related harm. It works with organisations and individuals across the UK, providing
information about alcohol and its effects to employers, young people, teachers, parents and
community workers.
Drinkaware is supported by voluntary donations from across the drinks industry but operates
completely independently. It aims to equip people with the knowledge they need to make
informed decisions about how much they drink.