Over the past several days we have been experimenting with a free shipping model. To do this we had to adjust product pricing to absorb the shipping costs. However, as many of you now know, “Free Shipping” is a misnomer.
We have listened to your comments, and carefully considered your requirements; and despite a positive impact to our revenue, we have rolled back the “Free Shipping” model and lowered prices back to their original low-margin positions.
Why would we do this when we’re making more money? Because “Free Shipping” runs contrary to one of our core values: “Put the customer first and be honest”.
I thank you, my astute customer, for sticking with us during this period. Myself and the whole team at HobbyKing look forward to continuing to drive your hobby dollar further.
Over the past several days we have been experimenting with a free shipping model. To do this we had to adjust product pricing to absorb the shipping costs. However, as many of you now know, “Free Shipping” is a misnomer.We have listened to your comments, and carefully considered your requirements; and despite a positive impact to our revenue, we have rolled back the “Free Shipping” model and lowered prices back to their original low-margin positions.Why would we do this when we’re making more money? Because “Free Shipping” runs contrary to one of our core values: “Put the customer first and be honest”.I thank you, my astute customer, for sticking with us during this period. Myself and the whole team at HobbyKing look forward to continuing to drive your hobby dollar further.
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