AST recognizes that both the features of a technology and the context in which it is implemented affect the use of that technology.
“No matter what features are designed into a system, users mediate technological effects, adapting systems to their needs, resisting them, or refusing to use them at all” [5].
Because there is a particularly high degree of interaction between the technological dimensions and the contextual features of a data warehouse, AST is an ideal lens for this study.