Relatively recent, professionalism and commercialization of sport emerged.
To what extent it influences the development of society, it is hard to determine, but its contribution surpasses the basic level of hosting a sports event. Sports event also gets influenced by a variety of factors, some of which measurable and some can only be evaluated based on advancement of sport, number of people involved on different levels of sport educational system and up to a professional level, advancement of communicational flows back and forward with the demand side on the sports event market etc.