Several processes come into play as immigrants adapt to their new surroundings. Movement refers to the factors that motivate people to physically uproot themselves from one location and go to another. In this case, people leave Mexico because of the scarcity of jobs and the desire to provide a good education for their children. On arrival, immigrants grants encounter a need for translation. This means they try to master a set of rules for operating in the new environment, whether it’s learning how to decipher a different currency or figuring out the social meanings of unfamiliar clothing styles. This cultural learning leads to a process of adaptation, by which people form new consumption patterns. For example, some of the Mexican women in the study states to wear shots and pants once the y settled in the United Sates, although people in Mexico frown on this practice.