Viktor Horsting and Rolf Shoeren were both born and raised in the Netherlands and graduated from Arnham Academy of Art and in design in 1992. They received a prestigious young designers award and began working together as a team. In 1998 they launched their first couture collection in Paris called “Atomic Bomb” and with their imaginative qualities and showmanship they immediately began attracting press and creating a house hold name. By mixing drama, grandly staged Opera with the Paris haute couture precision, Viktor and Rolf have become both famous and unpredictable duo. Their 5 proceeding couture collections proved to be both avant-garde and wearable, leading to them entering the Ready-to-wear market in 2000.