● Operational Excellence
● To achieve higher levels of efficiency and productivity in business
operations, especially when coupled with changes in business
practices and management behavior
● New Products, Services, and Business Models
● Business Model: describes how a company produces, delivers, and
sells a product or service to create wealth
● Customer and Supplier Intimacy
● Knowing your customers, or suppliers, is a central problem for business
with millions of offline and online customers.
● Improved Decision Making
● Competitive Advantage
● Survival