As a company that prides itself on its ability to adapt quickly to new trends, it’s little surprise that ILN finds its home in the heart of fashionable Spitalfields, on the aptly named Fashion Street. The street itself, along with other local roads such as Petticoat Lane and Silk Street, pays homage to the starring role east London once played in the UK textile industry.
The name Fashion Street was distorted over the years from its original 17th-century moniker Fossan Street, named for the brothers who owned the estate. Fashion Street’s first significant entry into the history books centred around the arrival of the Huguenots, who fled their native France after catholic King Louis XIV outlawed Protestantism. Most hailed from Lyons, the centre of the French silk industry at the time, and they set up shop in Spitalfields as silk weavers, using handlooms to weave raw silk imported from Italy. The French industrialists prospered gloriously in their British domicile, luring Irish and Eastern European Jewish migrants to jump on the textile gravy train, adding more depth to the diverse cultural mosaic. However, a combination of new 18th-century fashions, such as printed calico from India and the introduction of mechanised weaving, saw the industry go into a downward spiral, which resulted in the East End crumbling into poverty. In 1851, Charles Dickens described Spitalfields’ “squalid streets, lying like narrow black trenches… where sallow, unshaven weavers… prowl languidly about, or lean against posts, or sit brooding on doorsteps.”
As the 19th and 20th centuries rolled on, skillful Jewish tailors grew to dominate Spitalfields’ textile industry. Fashion Street remained a slum even after an attempt at rejuvenation in 1905 by entrepreneurs Abraham and Woolf Davis, who installed an unusual Moorish-style red-brick retail arcade with characteristic horseshoe arches.
According to the writer and artist Geoffrey Fletcher, the arcade’s then Jewish market was a place for the sale of “cheap textiles, penny notebooks and fifty-blade penknives”. Reflecting on Fashion Street over 20 years ago in his book The London Nobody Knows, sentimental Fletcher spoke of the road as a “curiosity” to the area. Its Islamic-style architecture was given an “odd realism” by the Indian settlers whose migration began to eclipse the area from the turn of the century, and whose curry houses have now become synonymous with neighbouring Brick Lane.
As a company that prides itself on its ability to adapt quickly to new trends, it’s little surprise that ILN finds its home in the heart of fashionable Spitalfields, on the aptly named Fashion Street. The street itself, along with other local roads such as Petticoat Lane and Silk Street, pays homage to the starring role east London once played in the UK textile industry.The name Fashion Street was distorted over the years from its original 17th-century moniker Fossan Street, named for the brothers who owned the estate. Fashion Street’s first significant entry into the history books centred around the arrival of the Huguenots, who fled their native France after catholic King Louis XIV outlawed Protestantism. Most hailed from Lyons, the centre of the French silk industry at the time, and they set up shop in Spitalfields as silk weavers, using handlooms to weave raw silk imported from Italy. The French industrialists prospered gloriously in their British domicile, luring Irish and Eastern European Jewish migrants to jump on the textile gravy train, adding more depth to the diverse cultural mosaic. However, a combination of new 18th-century fashions, such as printed calico from India and the introduction of mechanised weaving, saw the industry go into a downward spiral, which resulted in the East End crumbling into poverty. In 1851, Charles Dickens described Spitalfields’ “squalid streets, lying like narrow black trenches… where sallow, unshaven weavers… prowl languidly about, or lean against posts, or sit brooding on doorsteps.”As the 19th and 20th centuries rolled on, skillful Jewish tailors grew to dominate Spitalfields’ textile industry. Fashion Street remained a slum even after an attempt at rejuvenation in 1905 by entrepreneurs Abraham and Woolf Davis, who installed an unusual Moorish-style red-brick retail arcade with characteristic horseshoe arches.According to the writer and artist Geoffrey Fletcher, the arcade’s then Jewish market was a place for the sale of “cheap textiles, penny notebooks and fifty-blade penknives”. Reflecting on Fashion Street over 20 years ago in his book The London Nobody Knows, sentimental Fletcher spoke of the road as a “curiosity” to the area. Its Islamic-style architecture was given an “odd realism” by the Indian settlers whose migration began to eclipse the area from the turn of the century, and whose curry houses have now become synonymous with neighbouring Brick Lane.
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