Attached Product Information Design Differentiation of Beverage Packaging
The attached product information design discussed here refers to the various texts printed on the container, giving an indication or emphasizing the message related to the content of the package. The market survey showed that the five categories of packaging, including milk drinks, tea, juice, functional drinks, and bottled water, use such a method. Milk drinks use three forms, namely, instruction leaflet, sticker, and hanging card. They are followed by bottled water which uses sticker and hanging card. Carbonated drinks, coffee, and sports drinks do not apply such designs. The sticker is the most used form among these designs, and it is usually attached to plastic bottles and PET as indicated in Table 7.