Our solution:
• Drill down to identify areas for SQ optimization with high potential:
o For what subscribers? For what Services?
o What SQ problems from what current level to what target level should be improved? Where?
o We should proceed to consider SQ input to business cases only for those network optimization initiatives, which influence
the areas for SQ optimization with high potential identified at this step (Figure3).
• Estimate churn reduction effect caused by expected SQ change while making decisions on concrete network optimizations
which influence the identified areas for SQ optimization with high potential network optimizations: modernization / capacity expansion
/ capacity distribution policies change
• Evaluate churn reduction effect caused by actual SQ change after performing concrete network optimizations
• Estimation of the analysis outcomes is illustrated on the following diagram: