The preceding definitions of ethical judgments differ from that of Hunt and Vitell (1986) in the form another important characteristic. When strictly read, they suggest a sort of binary nature to ethical judgments. That is people judge ethicality as either ‘‘right or wrong’’ (Rest, 1986), ‘‘ethical or unethical’’ (Schwepker, 1999), or ‘‘good or bad’’ (Valentine and Rittenburg, 2004). Based on the Hunt–Vitell model and Sparks and Pan (2010) defined ethical judgment as an individual’s personal evaluation of the degree to which some behaviour or course of action is ethical or unethical.