Singapore
There were 327,100 visitors from Singapore for calendar year 2014, an increase of 9.5 per cent compared to 2013.
Visitors from Singapore generated $1.2 billion in total expenditure in 2014. The Tourism 2020 strategy estimates that the Singapore market has the potential to grow to between $2.3 billion and $2.8 billion in total expenditure by 2020.
Market profile & trends
Latest arrival statistics
Singapore Market Profile 2015 – snapshot of market performance, aviation and distribution (published June 2015)
Quarterly Market Update – brief overview of market performance updated quarterly (latest QMU published August 2015)
Consumer insights
Understanding the Singaporean consumer – research into how Singaporean consumers view Australia and what motivates them to visit the country (published May 2014)