In conclusion, being a learning company with a base in education as COLIN is, you are a relatively neutral partner that easily generates energy among participants. Looking at the generated ideas and the enthusiasm of the participants, one can conclude that opportunities for Brabant definitely exist, but that it is difficult to turn the ideas into a business case. Stronger networks between the creative and tourism sector are necessary in order to bring the generated ideas one step further. Furthermore, the need for ownership becomes prominent when there are parties that are willing to invest time, energy and money to make the idea a reality. COLIN tries to take its role as a facilitator by spreading the word, connecting partners and generating knowledge in order to give this topic the boost it deserves.