Expectations of Business in Today’s World
All businesses must acknowledge that the world has changed in three fundamental ways.
The first is that consumers around the world can access endless sources of information, which means that no one can truly control how information is shared.
Secondly, the traditional pyramid of influence is flipped. Employees and consumers now drive the agenda, rather than the CEOs, government officials and influencers of the past.
Thirdly, reputation is built on quality. Good financials are no longer enough. All stakeholders impact a company’s bottom line