The role of HR as a strategic business partner is often described as "having a seat at the table," and contributing to the strategic directions and success of the organization. The phrase meant HR is involved in devising strategy in addition to implementing strategy. For instance, McDonald's Singapore recently won a Singapore Human Resource Institute award for getting its workers engaged in the company's business. It improved the link between its staff and its business goals and strategies by ensuring that the company's goals and strategies are communicated to them and by giving employees quarterly bonuses depending on how well their branch has done.