โปรดแก้ไขข้อความเป็นEmma Myers started her company BruzZ back in 2013, as a new style of electric nail brush with replaceable antibacterial bristles. She says: “At first the demand was in the most unlikely of places, such as farms and mechanics and we had lots of beauty salons and farms take it on locally.”
When BruzZ was a local business, says Ms Myers: “it was so much easier to promote and literally do the leg work that was required. We did local Christmas market stalls, school fairs, raffle prizes, the whole lot.” But then sales spiralled. She says: “We then had a huge task on our hands to bring a product that had been designed for salon retail to the mass market.” BruzZ is now stocked in Boots.
The key, Ms Myers says, is “knowing your industry and knowing your marketplace, which is very hard when you are trying to appeal to everyone in the world.”
โปรดแก้ไขข้อความเป็นEmma Myers started her company BruzZ back in 2013, as a new style of electric nail brush with replaceable antibacterial bristles. She says: “At first the demand was in the most unlikely of places, such as farms and mechanics and we had lots of beauty salons and farms take it on locally.”When BruzZ was a local business, says Ms Myers: “it was so much easier to promote and literally do the leg work that was required. We did local Christmas market stalls, school fairs, raffle prizes, the whole lot.” But then sales spiralled. She says: “We then had a huge task on our hands to bring a product that had been designed for salon retail to the mass market.” BruzZ is now stocked in Boots.The key, Ms Myers says, is “knowing your industry and knowing your marketplace, which is very hard when you are trying to appeal to everyone in the world.”
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