1. What do we really want? 2. What do they really need (to know)? 3. How to best tell them? 4. Who is the best information source? 5. How do we know if it work?
1. What do we really want? 2. What do they really need (to know)? 3. How to best tell them? 4. Who is the best information source? 5. How do we know if it work?