A more technocratic approach was adopted by Prentice(1993),who focused on the ‘product element’ of heritage tourism.Prentice(1993,p.36) suggested that ‘essentially in tourism, the term “heritage” has come to mean not only landscapes,natural history,buildings,artefacts,cultural traditions and the like which are literally or metaphorically passed on from one generation to the other,but those among these things which can be portrayed for promotion as tourism products …heritage sites should be differentiated in terms of types of heritage:built,natural,and cultural heritage’.