Some of these segments really suit with marketing opportunity. For example, attractive packages attract many sport players from Japan, Hong Kong and South Korea. Because of these countries are expensive and limited users. So, this is great opportunity for the hotel to fulfill the occupancy with new target markets. Strong Russian market is also a new market for the hotel as they have changed their vacation to China in recent years. However as the competition on price point for Intime Resort Sanya is the only competitor for Russian market and offer more affordable rates than The Pearl River Garden Hotel.