WASHINGTON, DC -- Effective January 1, 2015, The International Ecotourism Society (TIES) has revised itsDefinition and Principles, created by the founding members in 1990. Leading up to the 25 year anniversary celebration in 2015, ecotourism experts from around the world connected to re-evaluate TIES principles of ecotourism as an initiative led by Hitesh Mehta, Judy Kepher-Gona, and Dr. Kelly Bricker. TIES has implemented small changes and additions to both the principles and the definition to provide more clarity, eliminate the ambiguity, and therefore reduce the greenwashing and wrongful interpretations being practiced by in the tourism industry.