Analyzing Collaboration Traffic for Business Insights
Why collaboration solutions are increasingly being used as a new business intelligence tool.
We know communication and collaboration help drive business forward. But how do we measure and improve it? How do we know which methods work best, and when?
With the rise of data analytics, many organizations are beginning to quantify and evaluate their use of collaboration technologies to help them reveal which tools and capabilities are being used, provide a clearer picture of ROI, and fine-tune collaboration solutions, policies, and user training.
But these are largely tactical measurements and adjustments. A number of companies are tapping their collaboration traffic to attain more...