Moorman and Miner (1997) suggested that a firm may be better off under turbulent conditions
because the firm can draw on its competencies which are creative engines in times of high
turbulence. Given that knowledge management strategy is positively influenced by the rapid
advances in technology available to firms, the reasoning implies that in the presence of
technological turbulence, the firm can be triggered to aptly implement effective knowledge
management strategy to achieve high strategic performance through the increased heterogeneity
in resources, which may bring the firm value under turbulent conditions (Miner, 1994).