Methods to conduct international business.
International trade Firms can use to penetrate market by exporting or to obtain supplies at a low cost by importing. The firm does not place any of its capital, so international trade entails minimal risk.
Licensing
Licensing obligates a firm to provide its
technology (copyrights, patents, trademarks
or trade names) in exchange for fees or
some other specified benefits.
Example
A licensing agreement to produce drugs for foreign countries.