(Summary and Conclusion)
So, that brings me to almost the end of my presentation.
I’d like to finish with a summary of the main points. Firstly, we have talked about the History of “golden threads” Thai dessert or in Thai called “Foytong”; secondly, the Background of Baanfoythong Business; thirdly, the process of making Foy thong; next, the products;and then 5-years revenues of Bannfoythong; finally, its distribution channel.
So, what my group have discussed on recommendation, we found that the Bannfoythong Business use the 4'P strategy: Product, Price, Place, and Promotion.At present, Baanfoythong is improving the production process to meet the GMP and Halal standard.