The results indicate that intangible items as a whole are value relevant. However, the amortization and
impairment charges of intangibles do not affect the market values of French companies, unlike
intangible assets and goodwill, which affect positively and substantially the market values of French
companies. We found that goodwill is more associated with market values than intangible assets. Our
evidence suggests also that traditional accounting measures as a whole are value relevant, the book
values and earnings affect positively and significantly the market values of French companies, the effect
of book values is more than the effect of earnings. Whereas the cash flows do not have any significant
effect on the market values of French companies. Concerning the incremental value relevance of
intangibles, the traditional accounting measures and intangibles jointly are shown to be more value
relevant than traditional accounting measures alone, this means that intangibles have improved the
value relevance of accounting information.