Do you have what it takes?
Training and education
Startup costs to consider
Creating a business plan
Funding your microbrewery
Finding a distributor
Permits and regulations
Advice from the experts
Where to learn more, beer business resources
Do you have what it takes?
So you think you want to go into the beer industry. There are many questions you should ask yourself before pursuing this challenging and costly business adventure.
Do you love beer?
Can you clean all day long?
Are you able to work more than 40 hours per week?
Do you have sales and marketing skills?
Are you a good record-keeper?
Can you afford to work years without seeing a profit?
Do you have something to offer that no one else can?
Do you have good equipment-repair skills?
Are you comfortable asking for funding?
There is a lot more to the business than just brewing and drinking beer. Unless you are heavily funded and can hire a full crew right away, you may find yourself spending a large portion of every day cleaning, and then spending the rest of the day managing your books, sales, vendors and customers. And brewing beer never sleeps, so you may also be working nights and weekends. In fact, many small-brew business owners keep their day jobs and brew nights and weekends until they can afford to pay themselves a salary. However, despite the challenges most brewery owners say the effort is worth it.
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