Adnan Duygun, S. Ahmet Mentes and Ahmet Kubas have made to research about to develop and test a model to reveal the influence of complaint satisfaction on corporate reputation. They used the questionnaire format by using a five-point Likert scale. Concerning the sampling method, the simple random sampling was used. Some 500 persons were included in the research in case there may be questionnaires which are not correctly filled in or not all the people are accessible