Among Seniority’s first orders of business was to hire an executive director with the unique qualifications required by
such a community, including significant experience in opening a new community. Next, Seniority brought in a talented
director of sales and marketing with the specific skills and experience needed for opening and actively marketing the
community. As the project proceeded, positive results became evident. Nikkei enjoyed a successful transition through
the licensing process, and the community met its ambitious pre-opening sales goals.