Fully integrated communications
Initially, CP Media TV and a brand new logo emphasizing especially during the bird flu. A focus on fresh chicken And cooked chicken To communicate to the target audience to ensure that CP is branded food quality and safety.
After that, when prepared food products. Snack food items and RTE have become the main sponsor of the reality show, AF, good responses. "Happy Mom" as a bus stop along the road which mainly targets RTE outside. . In addition, the use of online media Which are all over the web site of the CP itself under “cpbrandsite.com”.