The next time you slip on a polo shirt from Lacoste™ or Marks & Spencer, you can take comfort in knowing the process used to dye the fabric is contributing to the sustainability of one of our most precious resources–water.
The mills that these two clothing brands buy fabric from are using revolutionary product AVITERA™ SE, created by Huntsman to significantly reduce water and energy consumption, as well as carbon dioxide(CO2) emissions during the dyeing and washing-off process.