Clearly people enjoy the non-stop adventure and excitement of Bond films. However, ironically, there is also a predictability to the Bond films that is tremendously appealing to movie-goers.
Certain elements and sequences of events appear over and over in Bond films, and are eagerly awaited by fans.
Movie with such predictable elements are known in the movie industry as formula movies. Everyone knows that all James Bond films have fast cars, beautiful women, and exotic locations, but James bond films also include many other formula elements.