Business owners want their bottom line to be as profitable as possible. To maximize profits, the owner must be diligent in cutting frivolous costs and boost productivity among employees. This is an ongoing process that often faces many challenges. The key to success is to always remember that at the end of the day, the business's profits will serve two purposes. The profits will be reinvested in the business to allow the business to grow. The profits will also be distributed to the business owner.