FAT CATS
Ben Dunphy
11:45am
Ben Dunphy
SO ADORABLE
I just watched the notebook on the plane, serious tears haha
Jinny Nasrito
11:47am
Jinny Nasrito
You landed in brisvegas???
Ben Dunphy
11:47am
Ben Dunphy
No I have wifi
Jinny Nasrito
11:47am
Jinny Nasrito
Oh nice!!
Ben Dunphy
11:47am
Ben Dunphy
2 more hours until Melbourne and then Brisbane haha, longest trip home ever.
Jinny Nasrito
11:48am
Jinny Nasrito
Yikes
That's sucky matey
Ben Dunphy
11:48am
Ben Dunphy
Jinny Nasrito
11:48am
Jinny Nasrito
But first class makes it better no??
Ben Dunphy
11:48am
Ben Dunphy
Haha yessss, delicious food
Jinny Nasrito
11:49am
Jinny Nasrito
Amazing!
So I wanna grow supply in Bangkok for drivers
Ben Dunphy
11:50am
Ben Dunphy
Yaass..
Jinny Nasrito
11:50am
Jinny Nasrito
Jam with me on creative ideas benjaman
Ben Dunphy
11:50am
Ben Dunphy
Haha sure
Well what's the pain point impeding more supply of drivers?
Is it awareness, lack of decent cars, low pay?
Jinny Nasrito
11:51am
Jinny Nasrito
Branding - they think it's a blue collar job
Reach - what channel can we use to get awareness going
Ben Dunphy
11:51am
Ben Dunphy
I mean are you trying to convert existing transportation professionals (taxi drivers) or brand new people
Q. In Bangkok, is it illegal still for a UberX style setup? Where students etc can drive?
Because what I dig about Australia / NYC growth is that your average UberX driver is also an UberX customer - that's such a strong model
Because I was thinking - Line / messaging apps had awesome traction through student ambassadors pushing adoption at universities.. And a lot of Thai students have decent UberX standard cars / they will make more money than working at restaurants etc
Jinny Nasrito
11:54am
Jinny Nasrito
yeah
we are definitely stil illegal
Uni students who can afford cars
view driving jobs as like a blue collar job
so it's really unattractive to them
Ben Dunphy
11:55am
Ben Dunphy
But I think for that group of people you need to push driver engagement parties / events. Make being a driver 'cool' with perks. Give top drivers rewards system or vouchers etc
Jinny Nasrito
11:55am
Jinny Nasrito
Yeah absolutely
I'm running a rewards program right now too
but for sure, all about making being a driver "cool"
Ben Dunphy
11:56am
Ben Dunphy
I think you want to grow your part-time network of drivers, people who average 10-20 hours a week. No analysis behind this but j think that's a super powerful segment
Jinny Nasrito
11:56am
Jinny Nasrito
yeah absolutely
Ben Dunphy
11:56am
Ben Dunphy
Because they work during peak times (weekends / night) and don't complain about non-peak because they have other jobs / school
Jinny Nasrito
11:56am
Jinny Nasrito
I'm thinking of putting a weird statue in the midddle of siam center/universities
Ben Dunphy
11:56am
Ben Dunphy
Haha oh really?
Jinny Nasrito
11:57am
Jinny Nasrito
that says, you want to make 10000 baht part time after school?
scan here
Ben Dunphy
11:57am
Ben Dunphy
Exactly
Jinny Nasrito
11:57am
Jinny Nasrito
and they scan a QR code and get auto app download with a video to apply
feel like we need to do more fun stunts like that
Ben Dunphy
11:57am
Ben Dunphy
And I think it's changing behavior right - people need to understand if you are waiting for your mates cos everyone is on 'Thai time' you can do 1-2 rides quickly and that's 400+ baht
Jinny Nasrito
11:58am
Jinny Nasrito
right
good stuff benjyman
Ben Dunphy
11:58am
Ben Dunphy
And I think events - you do Uber launch parties on the consumer side but I know NYC all the drivers love Mohr because he puts on bbq's / nights out
Jinny Nasrito
11:58am
Jinny Nasrito
Yeah
we're going to do a driver appreciation lunch soon
Ben Dunphy
11:58am
Ben Dunphy
Imagine shutting down Demo once a quarter and exclusive for uber drivers
Jinny Nasrito
11:58am
Jinny Nasrito
and bowling
Ben Dunphy
11:59am
Ben Dunphy
That would get students on board
Jinny Nasrito
11:59am
Jinny Nasrito
yeah for sure
Ben Dunphy
11:59am
Ben Dunphy
Thai's love exclusivity / deals colonthree emoticon
Jinny Nasrito
11:59am
Jinny Nasrito
yeah
Ben Dunphy
11:59am
Ben Dunphy
What's your other ideas / segments you want to target?
Ben Dunphy
11:59am
Ben Dunphy
Jinny Nasrito
11:59am
Jinny Nasrito
So i did a really successful celebrity campaign
to help with branding
i got a celebrity to become an Uber X driver and film it for his show
Ben Dunphy
12:00pm
Ben Dunphy
That's niceeeee
Jinny Nasrito
12:00pm
Jinny Nasrito
like he talked to a driver who was like super well put together - they did an interview to show that Uber drivers are anyone
offie workers, freeancers students
not just a taxi driver
then after that, he came to apply so showed how easy it was to apply
then he drove around bkk and picked up customers
headline was "When Woody became an Uber X driver"
Ben Dunphy
12:01pm
Ben Dunphy
Niiiceee
Jinny Nasrito
12:01pm
Jinny Nasrito
so people were tuning in to watch other people get suprrised but before they see that, they consumed all this content about how to apply and how awesome it is to be a driver
huge success
Ben Dunphy
12:01pm
Ben Dunphy
That's legit
Jinny Nasrito
12:01pm
Jinny Nasrito
another cohort that's awesome = retired government officials
they have time, they ahve cars
I'md oing a booth at the government house for the next two weeks
Ben Dunphy
12:02pm
Ben Dunphy
What makes Uber attractive for them tho? Just riffing
Jinny Nasrito
12:02pm
Jinny Nasrito
money
Ben Dunphy
12:02pm
Ben Dunphy
Nice
Jinny Nasrito
12:02pm
Jinny Nasrito
and it's basically, utilizing an existing asset right?
they have the car already, no investment
Ben Dunphy
12:02pm
Ben Dunphy
Do you think the fact you are illegal puts some Thais off / risk adverse culture?
Jinny Nasrito
12:02pm
Jinny Nasrito
i'm doing a sign up to become an uber driver and get a free donut thing
hahha at the government house
thais love krispy kreme na
Ben Dunphy
12:03pm
Ben Dunphy
Hahahaha
That's so good
Jinny Nasrito
12:03pm
Jinny Nasrito
naw, people aren't that turned off by legal
Ben Dunphy
12:03pm
Ben Dunphy
Oh that's good
Jinny Nasrito
12:03pm
Jinny Nasrito
most of the stuff that happens in the city
is illegal anyway haha
Ben Dunphy
12:03pm
Ben Dunphy
That's true haha
What about financing, I remember you said that was an issue
So I think about Grameen Bank and why it was so successful
Jinny Nasrito
12:04pm
Jinny Nasrito
Yeah - but we still have so many people out there who have cars and can do all of this
before we even worry about guys who don't have cars
Ben Dunphy
12:04pm
Ben Dunphy
Right - that's fair
How many drivers do you have on the road now? Approx
Jinny Nasrito
12:05pm
Jinny Nasrito
in the thousands
Ben Dunphy
12:05pm
Ben Dunphy
That's awesome - mainly full-time or part-time?
Jinny Nasrito
12:05pm
Jinny Nasrito
more and more part time now
Ben Dunphy
12:06pm
Ben Dunphy
I think that's absolutely what you want
So good chubs
Jinny Nasrito
12:06pm
Jinny Nasrito
good stuff
haha, dave jou when i saw him like last friday
wants to give me 120k USD a year plus equity to work for pomelo
Ben Dunphy
12:07pm
Ben Dunphy
Niiiiice
Jinny Nasrito
12:07pm
Jinny Nasrito
they are about to raise a huge round
Ben Dunphy
12:07pm
Ben Dunphy
How big?
Jinny Nasrito
12:07pm
Jinny Nasrito
big big big
Ben Dunphy
12:07pm
Ben Dunphy
Like 7 figures USD big?
Has their growth been that strong?
Jinny Nasrito
12:08pm
Jinny Nasrito
yeah i believe so
didn't talk details
Ben Dunphy
12:10pm
Ben Dunphy
That's awesome for them
Really excellent they have great traction
Jinny Nasrito
12:11pm
Jinny Nasrito
Yeah
Ben Dunphy
12:11pm
Ben Dunphy
I'm pretty pumped to spend some time on the VC side
Finally truly understand how deals are evaluated / cap tables and all that good stuff
Jinny Nasrito
12:12pm
Jinny Nasrito
Yeah
one of my close friends does deal sourcing with Ardent
you guys should chat, he'd be a good resource for when there are good deals going on in SEA and you guys might want to participate
or atleast hear about them
he worked in IB for a long time and now VC
Ben Dunphy
12:13pm
Ben Dunphy
Yeah I really want to push Blue Sky to co-invest in Asian startups
Jinny Nasrito
12:13pm
Jinny Nasrito
If i do another start up - you guys could invest
grin emoticon
might see something in the next 2 years
Ben Dunphy
12:13pm
Ben Dunphy
Haha Niiiceee
I think two years and then I want to start my own thing maybe
Jinny Nasrito
12:14pm
Jinny Nasrito
nice
Ben Dunphy
12:14pm
Ben Dunphy
I have my idea, just need to get some cash saved
But Blue Sky is cool - I get carry on all deals I source / do diligence on which is cool.
So we'll seeeeeeee
Jinny Nasrito
12:15pm
Jinny Nasrito
good stuff matey
Ben Dunphy
12:15pm
Ben Dunphy
Yeye
Jinny Nasrito
12:15pm
Jinny Nasrito
consulting is way to hectic anyway
Ben Dunphy
12:15pm
Ben Dunphy
And like, no cash upside for so long
Perks are gr8 but I want to make some money!
Jinny Nasrito
12:15pm
Jinny Nasrito
yesterday I had dinner with Alberto, he had to speak on the phone twice and do emails at dinner i was like - what the heck this again haha
Ben Dunphy
12:16pm
Ben Dunphy
Hahaha
Jinny Nasrito
12:16pm
Jinny Nasrito
consultants man
not sure why ikeep goign back
Ben Dunphy
12:16pm
Ben Dunphy
Client facing work always blows, that's why VC / PE is more chilled
Jinny Nasrito
12:16pm
Jinny Nasrito
Yeah, and he's way up at MCK so its even more pressure
Ben Dunphy
12:16pm
Ben Dunphy
You gotta fly economy but no-one asking for calls at 11PM
Jinny Nasrito
12:16pm
Jinny Nasrito
it was midnight he had to take a call
but only for 10 minutes so that was not too bad
Ben Dunphy
12:17pm
Ben Dunphy
Haha mate, that's standard as an associate though.
Jinny Nasrito
12:17pm
Jinny Nasrito
He's going to be AP this year at MCK so he's just working his ass off
Ben Dunphy
12:17pm
Ben Dunphy
That's awesome
Jinny Nasrito
12:17pm
Jinny Nasrito
Associate Principal or something weird after engagmenet manager
but i was like, holy smokes - this i slike deja vu
he was like,why are you so understanding - I told him he's not the first consultant i've dated haha
Ben Dunphy
12:1