Are there any cultural factors that affect consumer buying decisions for your product/service? The underlying elements of every culture are the values, language, myths, customs, rituals, and laws that shape the behavior of the cultures, as well as the artifacts, or products, of that behavior as they are transmitted from one generation to the next. Culture is pervasive, encompassing all the things consumers do without conscious choice. It is functional, giving order to society. It is learned from parents, teachers, and peers. It is dynamic, adapting to changing needs.
Are there any cultural factors that affect consumer buying decisions for your product/service? The underlying elements of every culture are the values, language, myths, customs, rituals, and laws that shape the behavior of the cultures, as well as the artifacts, or products, of that behavior as they are transmitted from one generation to the next. Culture is pervasive, encompassing all the things consumers do without conscious choice. It is functional, giving order to society. It is learned from parents, teachers, and peers. It is dynamic, adapting to changing needs.
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