In addition, employees were asked to rate their level of satisfaction in two measurements that are considered to be factors of attracting and retaining talent at NIKE, Inc.: "I am satisfied with the actions my company is taking to be socially responsible," with 78-percent satisfied and 86 percent of the most engaged employees satisfied, and "I am satisfied that my company is responding appropriately to address the impact of our business activities on the environment," with 74-percent satisfied and 83 percent of the most engaged satisfied.
Looking ahead, key areas of focus for NIKE, Inc. include helping employees and managers understand how to build successful careers through formal and informal training and development, improving management development, and welcoming ideas.