t’s pretty easy to get on to iCow. Farmers first register for the app on their phones by sending a message to a phone number. See here. Afterwards, the farmers key in important information about their cows, such as expected calving date and the weight of the cow. The farmers then start receiving timely and tailored messages, advice and information.
iCow aims to reduce cow mortality rates, produce healthier and more robust calves, and ultimately provide improved financial returns for the farmers.
iCow officially launched operations in June this year. In the past two months, thousands of farmers across Kenya have already downloaded the App.