HOW I FILTER
January 16, 2015
IMG_4161 A bunch of you keep asking – what app or filters am I using to edit my photos? Well ever since my blog became a business, I have honed in on a very specific strategy for my Instagram feed. There’s thought and usually a plan behind every post. I start with TODAY ON WWW: (which is always the outfit post I published that morning, these photos are pre-filtered) – and then continue my day with a selfie, ootd, shoe pic perhaps, random interior inspo I come across, more photos from my blog post, and things I am doing in real time. I want my followers to really feel like they’re getting a glimpse into my life as there with me as I’m working (or playing). Each photo however is carefully selected by most flattering angles, lighting, and the most candid I can get without actually being candid. After I select the photo, I filter it in usually the same way every time to keep consistency. Here’s my routine using a photo I snapped in C21’s office a few weeks ago. I start with this:
SNAPSEED (app)step 1With your finger held on Tune Image (this will vary depending on the photo)
– Increase the brightness to about 40
– Increase the contrast to about 20
– Decrease the warmth about 10 or 20
save photo and open in
VSCO CAM (app, make sure you purchase all the filters, it’s worth it)step 2- Add a photo and click the paintbrush on the center bottom
– I start with filter G1 for the green undertone
– save the photo and upload it again
– Next I layer on A7 (or A8, A10,
– I also really like F2, or HB2 if you want to mute the colors
– I find that these filters make the photo look more professional, and real
– Other filters I like on this app are: M6 and T1 (but never use those at full capacity)
In the end it’s up to your eye to choose the right filters for your feed- everyone has a different aesthetic, the most important thing is to keep it consistent!