ADOPTION
Accountants are exploiting mobile technologies to deliver productivity and ef ciency gains, bring businesses closer to their clients, and stay connected to them whether they are in the of ce or travelling. Numerous mobile devices are being combined with cloud services to provide anywhere anytime access to specialist software and the associated business and nance data. Businesses and practices are developing their own mobile device applications to attract publicity and new clients and to better service existing customers. As those entering the profession, or in early stages in their careers, become more integrated into the workforce, mobility is also providing businesses with a tool to attract customers and talent across traditional geographical boundaries.