Therefore, we will investigate if and how animal concerns
(research question 1) and moral domains (research question 2) related
to harm and fairness (i.e. more liberal) or related to loyalty, respect
and purity (i.e. more conservative) can predict an individual's choice
for a flexitarians diet versus a vegetarian diet versus a full-time meat
eating diet. As a new added element, differences in moral behavior
(i.e., donation to charities) are taken into account (research question 3).