United Biscuits has unveiled its largest product development of the year so far, with the introduction of new Jacob’s cracker crisps.
Available in sea salt and balsamic vinegar, Thai sweet chilli, and sour cream and chive varieties, the range will roll-out across the grocery and convenience sectors beginning today. They will initially be available in a 150g sharing bag with a recommended retail price of £2.09, although a 40g handy-pack variety is due for launch later this year.