The tech industry is being reshaped in numerous ways. Disruption is evident in software and services delivery, business models, the vast amount of money being poured into startups of all stripes, the cloud, big data, entrepreneurialism, and constant innovation. Against that backdrop, companies can no longer rely on one-note value strategies. Analyses like RVG may indicate which immediate path holds the most chance for short-term success, but over time, both improving margins (or, for startups, turning profitable for the first time) and finding new revenue streams are critical for success. In other words, legacy companies will need to act more like their nimbler rivals — and startups must mature quickly to learn the organizational skills and embrace scalable operating models that most legacy companies have.