I have Views in the communications market study that. Communication is very important in the current market because the current model. And the competition is very high. Each firm must find a strategy to cool off. Value-added products and services by using the channels of communication through advertising. And promotion with a message saying the image to entice consumers to use the product. In addition, corporate and marketing communications to be used in marketing communications to create a good image for the products and services of the organization is widely known. And must establish a long-term relationship between the product and the consumer.