Statistical analyses of the survey responses showed the majority of commercial
respondents (34%) regarded “reducing the amount of waste generated” as the most
important future issue they face. The majority of privately owned businesses (as opposed
to publically owned enterprises, such as schools) believe they should pay for waste
management services. These statistical results proved the hypothesis of the research and
demonstrated that waste management initiatives designed for one area of the city (or,
indeed, for uniform application to the city as a whole) could ignore the needs of some
sectors. The survey responses suggest that targeted intervention strategies would lead to
improved diversion rates of BMW from landfill, a requirement of the Landfill Directive
1999/31/EC.